Pros Of Green Revolution :: essays research papers

With the rapid growth of our global population pouring into the next millennium, we will witness an ever-growing lust appraise around the world. That is unless we call for a revolution on the global scale. The Green Revolution which already sprouted in the early part of the century scarce need to add a bit more momentum and we will see a bright future for the human race, a future without hunger and starvation V hopefully.It is becoming increasingly difficult for the planet to support its overwhelming population. And since the amount of arable land available is becoming scarce, we must try out ways to dramatically improve crop yields of existing cropland. By implementing new put uping techniques provided with the new technological advances in machines we can see abundant harvest in even the poorest third world countries. For example, the Green Revolution has already showed admirable progress in the northern part of India ever since it to a faultk start in 1950. By 1997, norther n India increased its grain production by 37 percent. This has proven that traditional farming methods are being rendered obsolete. And because by the year 2000, on that point will be half the land per person in developing countries as there was in 1970, we need to apply ultra-efficient methods to sustain the growing need. not only does the Green Revolution enhances food output, it also preserves the environment. Traditional agriculture requires massive forest and grassland removal to obtain land necessary to farm on. Deforestation and overgrazing has caused erosion flooding, and enabled the expansion of deserts. But with drainage systems, leveling, and irrigation provided by the Green Rev, all this terra deforming will unlikely happen again. We can retain clean breeze and lessen the global warming effect caused by deforestation.Many people argue that a revamp in agriculture will be way too expensive and unrealistic especially for those poor farmers in third world countries. Howev er many times, they exaggerate the price. In reality, farmers who take the first step in the revolution will most likely succeed and will have more money to invest in further development such as irrigation systems and wells and machineries.

Free College Admissions Essays: Computer Programming :: College Admissions Essays

electronic computer Programming  figurer Programmer Matt Katz authorship for the Real World Pelkey November 30, 1999 Computer Systems Analyst I push the button, I hear a noise, and the screen comes alive. My computer loads up and starts to process. I fool the start screen for Windows 95, and I type in my password. Even though this takes time, I know that I will be able to do some(prenominal) I want to do with tabu any trouble, with knocked out(p) any glitches, without any questions. My computer is now easier to use and more user friendly because computer systems analysts throw away worked out the problems that many computer systems still fill. It appears to me that a career choice needs to contain a number of different features One, Will this area of interest mentally stimulate me as well as challenge me Two, Is there a way of making a living in these areas of interest Three, Do I enjoy the different activities within this area of interest? From the first day that I start ed my first computer, I perk up grasped the concepts quickly and with ease, but the computer as well as I, will never stop growing. I become introduced myself to all topics of word processing to surfing the web. After reviewing a number of resources, I have noticed a relatively high demand for technologically integrated hardware and software positions available with companies that wish to compete with the demand for networking. (Computer Scientists 95) This leads me to believe that future employment prospects will be high and of high quality pay within the next eight to ten years. The past, present, and future have and will regain the computer. Since I have seen the computer, I have enjoyed the challenges and countless opportunities to gain in life from this machine. From school projects to games from the Internet to programming languages I have and always will feel like that little kid in the candy store. A Computer Systems Analyst decides how data are collected, prepared for co mputers, processed, stored, and do available for users. (Computer Systems COIN 1) The main achievement as a systems analyst is to improve the efficiency or create a whole newborn-fangled computer system that proves to be more efficient for a contracting company. When on an assignment, the analyst must meet a deadline. While striving for a deadline, he must create and comprehend many sources of information for the presentation.Free College Admissions Essays Computer Programming College Admissions Essays Computer Programming  Computer Programmer Matt Katz physical composition for the Real World Pelkey November 30, 1999 Computer Systems Analyst I push the button, I hear a noise, and the screen comes alive. My computer loads up and starts to process. I see the start screen for Windows 95, and I type in my password. Even though this takes time, I know that I will be able to do whatsoever I want to do without any trouble, without any glitches, without any questions. My comput er is now easier to use and more user friendly because computer systems analysts have worked out the problems that many computer systems still have. It appears to me that a career choice needs to contain a number of different features One, Will this area of interest mentally stimulate me as well as challenge me Two, Is there a way of making a living in these areas of interest Three, Do I enjoy the different activities within this area of interest? From the first day that I started my first computer, I have grasped the concepts quickly and with ease, but the computer as well as I, will never stop growing. I have introduced myself to all topics of word processing to surfing the web. After reviewing a number of resources, I have noticed a relatively high demand for technologically integrated hardware and software positions available with companies that wish to compete with the demand for networking. (Computer Scientists 95) This leads me to believe that future employment prospects will be high and of high quality pay within the next eight to ten years. The past, present, and future have and will see the computer. Since I have seen the computer, I have enjoyed the challenges and countless opportunities to gain in life from this machine. From school projects to games from the Internet to programming languages I have and always will feel like that little kid in the candy store. A Computer Systems Analyst decides how data are collected, prepared for computers, processed, stored, and do available for users. (Computer Systems COIN 1) The main achievement as a systems analyst is to improve the efficiency or create a whole new computer system that proves to be more efficient for a contracting company. When on an assignment, the analyst must meet a deadline. While striving for a deadline, he must create and comprehend many sources of information for the presentation.

Greek Theater Essay -- essays research papers

Ancient Greek flying field is the first historical record of drama, which is the Greek term importee to do or to act. Beginning in the 5th century BC, Greek field of study developed into an art that is still used today. During the golden age of the Athenians plays were created, plays that be considered among the greatest works of world drama. Today there are thousands of well-known plays and films based on the re-make of ancient drama.Theater originated from the religious rites of ancient Greek tribes. dictated in northern Greece, a cult was formed to worship the God of wine and fertility, Dionysus. The cult held religious celebrations which included large consumptions of alcohol, animal sacrifices, and sometimes coarse orgies. Theater was thought as a ritual to release powerful emotions and create pure ecstasy. The cult spread south into Greece and by 500 BC annual festivals in honor of Dionysus were held every spring.A main part of Dionysus rites was the dithyramb. It means a choric hymn and it was completely religious describing Dionysus adventures. The performance would construct a group of dancers, a chorus in costumes, an orchestra of drums, lyres, and flutes, and a leader/director. It either took place around an altar for Dionysus. Soon after the dithyramb became popular at Athenian festivals where poets would compete to create their own unique dithyramb. Soon the dithyramb ceased to be about Dionysus and his adventures. Famous poets chose subjects from several different periods of Greek mythology. Over time, the dithyrambs formed into stories to be performed thus creating drama.During the golden age of Greece, city-states were developed, the most prominent being Athens with a population of at least 150,000. Here is where the rites of Dionysus created what we now call theater. We fork over the leader, the chorus, the dancers, and the orchestra. So where did actors come from? Around 525 BC a man from Attica named Thespis, added an actor into the dithyramb to interact with the chorus. The actor was called the protagonist and means the main character of a drama. This add-on turned the chorus into theater. Thespis went down in history and is where thespians got there name.About 534 BC was when the Dionysian Festivals were changed to add dram... ...d of heroic epics involving Gods and legends. He died in 406 BC all alone, extremely cynical of human nature.Athenians not only produced tragedies in their culture, but created many lasting comedies. These comedies helped set the way for Romans and Elizabethans coming in later periods. highly-developed similar to tragedy, comedy was aimed at the common people and had less to do with religious beliefs. Satire was often used in comedies, especially ones written by Aristophanes and Menander. Characters in these plays ranged from celebrities to drunken audience members. Menanders plays were the main basis of comedy that moved onto the Romans and Shakespeare and the Broadway.Over the 200 years from Thespis first accomplishments to the death of Sophocles, Greek Theater thrived. However, all good things eventually come to an end. The golden age was ending as Athenian culture was overrun in 404 BC by the Spartans. Theater of course evolved over time and is now a school subject, hobby and profession. Today it wouldnt hurt to look back over some historically recorded plays and appreciate what the ancient Greeks created for us drama.

Prevention of Child Abuse Through Education and Intervention :: Child Abuse Domestic Violence

Most questions have answers and sometimes explanations, but there have been many answers to the question of wherefore people abuse kidren. The trauma of a child being abused slew be described in various ways. Child abuse is the mistreatment or maltreatment of a child whether it is mental, physical, emotional, sexual, verbal, or psychological abuse. Child abuse is a traumatic experience.Child abuse is often synonymous with the term child maltreatment or the term of child abuse and neglect. It has been said that the trauma of being physical, mental, emotional, or sexual abuse as a child can effect an individual for the rest of his or her life. Such abuse can severely damage a victims self-esteem. The effects of abuse are often pervasive in the mental, physical, and social nature. Suicide, violence, delinquency, drug and alcohol abuse, and other forms of criminality are also child abuse related.Those who believe child abuse is extremely common push for more aggressive child protect ion system that would allow charges to be investigated and prosecuted more efficiently. The increasing involvement has encouraged many people to be concern with awareness and understanding.One of the major causes of a child being abused is, when he or she is in an unstable family. Unstable families, characterized by usual changes of partnership, are replacing stable marriages. For a mother, this result is a greater stress and isolation from the child. Frequent family changes also result in frequent affair changes for adults in the household, leading to more confusion and more stress for the entire family. In the two part families, mainly the stepfamilies, great deals of conflicts are presented. Of these parents, about 71 percent fought regularly about the children, 81 percent had a conflict over the use of alcohol in the home. Many of the females received real bittie poise and positive feedback from parents in the home. The abusing family lives in a manner that separates the bea ring and raising of children from traditional marriage. This undermines the well being of children. For every one- hundred children born in the United States, twelve entered broken families, either by being born out of wedlock or through their parents obtaining a divorce. In such chance children are most likely to suffer abuse and neglect, and new subcultures of abuse. Origins of religiously justified child abuse may seem hard to believe, but it occurs very frequently. Medical neglect dictated by religious beliefs is another route through which children become victims of religious ideology.

Gwendolyn Brooks We Real Cool Essay -- Gwendolyn Brooks Real Cool Poe

Gw leftoverolyn Brooks We Real Cool The poem We Real Cool by Gwendolyn Brooks is a stream of the thoughts of poor inner city African-Americans who have adopted a hoodlum lifestyle. Though many can have different interpretations of this poem, it is fair to look at the life and career or the works and influences of Gwendolyn Brooks.The life and wile of the black American poet, Gwendolyn Brooks, began on June 7, 1917 when she was born in Topeka, Kansas. She was the first child of Keziah Corine Wims and David Anderson Brooks. When she was four, her family moved to their permanent residence on Champlin Avenue in Chicago. Her deep affair in numbers consumed much of her early life. For instance, Brooks began rhyming at the age of seven. When she was thirteen, she had her first poem, Eventide, published in American Childhood Magazine. Her first draw of high school came from the primary white high school in the city, Hyde Park High School. Thereafter, she transferred to an all-black high school and then to the integrated Englewood High School. By 1934, Brooks had become a member of the staff of the Chicago Defender and had published almost one hundred of her poems in a weekly poetry column. In 1936, she graduated from Wilson Junior College.Anformer(a) part of her life came as she married Henry Blakely just two years after she graduated from college. At the age of twenty-three, Brooks had her first child, Henry, Jr., and by 1943, she had won the Midwestern Writers Conference Poetry Award. Her first book of poetry, published in 1945, altered a ordinarily held view about the production of black arts in America but also brought her instant critical acclaim. In addition, she has accompanied several other awards, which includes two Guggenheim awards, appointment as Poet Laureate of Illinois, and the National Endowment for the Arts Lifetime Achievement Award. Brooks was the first African-American writer both larn the Pulitzer Prize and to be appointed to the American Aca demy of Arts and Letters. Brooks received more than fifty honorary doctorates from colleges and universities. Her first get wording job was at a poetry workshop at Columbia College in Chicago. In 1969, the Gwendolyn Brooks Cultural Center opened on the campus of Western Illinois University. She went on to teach creative writing at a number of institutions including Northeastern Illinois University... ...from the dullness of schoolwork to many possibilities. The succeeding(prenominal) lines poke fun at the value of training and celebrate their street learning. ?Lurk late,? ?Strike straight,? ?Sing sin,? and ?Thin gin,? contradict any possibility for mental growth. Symbolism comes in the picture in the next line, ?We Jazz June,? which has many meanings. The word ?Jazz? signifies elicitual intercourse. Then the word ?June? becomes a female. The tone of the poem dramatically changes when the reader learns the dropouts die soon. The group end in the last line, ?Die soon,? the final consequence of trying to be cool. Seemingly having fun in the beginning being cool, they are now tout ensemble powerless because they are dead. The poem really gives an obvious picture of what young African-American males are driven to do under the impression of trying to be cool. Since their minds are headed straight to corruption, they have no clue because they are having so much fun being cool. Leaving school, staying out late, singing sin, drinking alcohol, and having sex apparently are the only things that are important to them. With this mentality, more and more inner city males while continue hastening toward their death.

Comparing Platos Republic and Gullivers Travels Essay example -- com

Platos Republic and Gullivers Travels In The Republic, Plato attempts to define the ideal state as it relates to the tripartite division of the soul. In this division, wisdom, the rational characteristic of the soul, is the most valuable and important. In the ideal state the ruling class would be the guardians, those who maintain tenableness and will operate according to wisdom. Each individual should be put to use for which nature intended them, one to one work, and then every human would do his business (276d). This conception of the ideal state is exemplified in Jonathon Swifts Gullivers Travels, within the society of the Houyhnhnms. Each member of the society maintains a role which he or she was born into, and according to Gulliver the Houyhnhnms are wise and virtuous (Swift, 260). These two qualities are most valuable to Plato within the ideal state, and are manifest in Houyhnhnm land. The problems that travel by within these utopias are the central problems of democracy. The question that arises is whether or not a state such as either of these is just. This problem is far too spacious to understand within the context of these societies, so in an attempt to understand the beneficial aspects it should be realized that if considered without moral judgements, these societies could function appropriately. Plato... ...nd do just that. The upkeep of a virtuous state requires a unanimous understanding of each members place and position. Without this understanding the ideal state cannot exist this is why sometimes the pleasures of the individual must be overruled in favour of the needs of the society. Works Cited Donoghue, Denis. Jonathan Swift A Critical Introduction. Cambridge University Press Cambridge, 1969. Marra, James L., Zelnick, Stephen C., and Mattson, Mark T. IH 51 Source obligate Plato, The Republic, pp. 77-106. Kendall/Hunt Publishing Company, Dubuque, Iowa, 1998. Swift, Jonathan. Gullivers Travels. Oxford Oxford University Press, 1998 .

Comparing Platos Republic and Gullivers Travels Essay example -- com

Platos Republic and Gullivers Travels In The Republic, Plato attempts to define the ideal state as it relates to the tripartite contribution of the soul. In this division, wisdom, the rational characteristic of the soul, is the most valuable and important. In the ideal state the ruling class would be the guardians, those who maintain rationality and will kick the bucket harmonise to wisdom. Each individual should be put to use for which nature intended them, one to one work, and then every man would do his pedigree (276d). This conception of the ideal state is exemplified in Jonathon Swifts Gullivers Travels, within the society of the Houyhnhnms. Each member of the society maintains a role which he or she was born into, and according to Gulliver the Houyhnhnms argon wise and spotless (Swift, 260). These two qualities are most valuable to Plato within the ideal state, and are manifest in Houyhnhnm land. The problems that occur within these utopias are the central problems of democracy. The question that arises is whether or not a state such as either of these is just. This problem is far too great to understand within the context of these societies, so in an attempt to understand the beneficial aspects it should be realized that if considered without moral judgements, these societies could function appropriately. Plato... ...nd do just that. The maintenance of a virtuous state requires a unanimous understanding of each members place and position. Without this understanding the ideal state cannot exist this is why sometimes the pleasures of the individual must be overruled in favour of the needs of the society. Works Cited Donoghue, Denis. Jonathan Swift A Critical Introduction. Cambridge University Press Cambridge, 1969. Marra, James L., Zelnick, Stephen C., and Mattson, Mark T. IH 51 Source Book Plato, The Republic, pp. 77-106. Kendall/Hunt create Company, Dubuque, Iowa, 1998. Swift, Jonathan. Gullivers Travels. Oxford Oxford University Press, 19 98.

Dabur Brand Revie

The brand c all told in Dabur is derived from the words Da for Daktar or Doctor and bur from Burman. From those humble beginnings, the company has liberal into Indias leading manufacturer of consumer healthc atomic number 18, personal despatchn and food products. Over its 125 years of existence, the Dabur brand has stood for goodness through a natural lifestyle. An umbrella name for a variety of products, ranging from hair care to honey, Dabur has consistently ranked among Indias top brands. Its brands are built on the foundation of trust that a Dabur offering will never cause anyone slightest of harm.The trust levels that this brand enjoys are phenomenally high. Dabur had a turnover of approximately US$ 750 Million (Rs. 3390. 9 Crore FY 09-10) international ampere trade Capitalisation of over US$ 3. 5 Billion (Rs 15500 Crore), Ner income of (INR) 425 Crore (2008-09)with brands like Dabur Amla, Dabur Chyawanprash, Vatika, Hajmola and Real. The company has kept an eye on new ge nerations of customers with a range of products that cater to a modern lifestyle, while managing not to alienate earlier generations of loyal customers. The companys growth rate rose from 10% to 40% Dabur Foods, a subsidiary of Dabur India is expecting to grow at 25%.Its brands of juices, namely, Real and Active, together make it the foodstuff leader in the Fruit Juice Category Value Mass merchandise value For notes The brand trunaround why? Overall slow down in FMCG Stiff competition To maneuver young india largest consumer Modernize old brand equity- intangible plus Dabur also has reinvented the mother logo Enter new category innovate offerings Repositioning as FMCG company Moved away from Umbrella branding scheme Retaining Dabur as corporate brand identity Daburs New Brand Architecture 5 Power Brands Umbrella brand for juice and other foods aimed at p market consumer Product to be launched is rotter Juice Branded fruit beverage market in India is estimated to be worth Rs. 1,200 crore (nectars, fuddles and juices combined)The fruit drink market Juice accounts 30%,Nectar10%, Fruit drinks60% COMPETITIVE ANALYSIS Pepsi co Nimbooz has grown 29% Coca Cola Minute maiden Nimbu Fresh- pulp based drink Parle LMN this has grown 30% marketplace size of Lemon Juice in India in Organized sector The unpackaged nimbu paani market in India is very large to put it in perspective, it is twice the size of the total carbonated soft drinks industry. Indias Parle Agro, the name behind the LMN brand which launched a year ago, has outperformed the market growing 30 per cent. Of the 600m-case juice market, lemon juice drinks have a 44 per cent share. According to an industry report 120bn litres of beverages are consumed annually in India with 55 per cent of sales of Indian soft drinks during the summer months of March to May, and companies are keen to maximise growth in this season.If abutting years summer is as hot as this one, a nimbu paani drink or three will definit ely be in sanctify Target market 1) Primary and secondary market SEC A and SEC B * Recreational * Fitness * Health Lifestyle * Sports Primary Market * Teens More experimental * Youth Experimental and more buying power Working People who travels a lot * Secondary Market Secondary market Travel Industry Airlines, Railways and Local Transport Systems ,Recreational Movie Theatres, Malls, Amusement Parks, school, collages, hotels, restaurants Market Segmentation * Metropolitan Cities, major cities of the states, and towns. * Density of Area Urban, Semi-urban, Rural. Climate Tropical * days 8 and above * Users perceive Lemon juice as a red-blooded drink. * Users drink fruit juice as a refreshing pick to carbonated drinks.Users willingly spend on products related to health and lifestyle. Users enjoy Lemon juice not only as a means of healthy life, but as an intrinsically enjoyable Marketing strategy of Dabur Dabur should reinforce the authentic homemade taste through aggressive ma rketing campaigns and have well-tried to appeal to the increasingly health-conscious Indian consumer by making them without artificial ingredients. Product Type lomon Juice Features Lemon Juice is a 100 percent Lemon juice which will be produced and marketed by the Dabur ltd. Brand Name Lemon Juice Product Life Cycle Our product lie in fundament period Low sales * High costs per customer * Negative profits * Innovator customers * Few competitors Objective to create awareness and trial * wisecrack a basic product * Price at cost-plus * Selective distribution * Awareness dealers and early adopters * Induce trial via heavy sales advance * Place Distribution Channel Product location availability Modes of theodolite * Pricing Provide Lucrative discounts, deals and schemes Adopt sales oriented objective commence one price policy emailprotected 8 Rs/ 200Ml * Promotion Promotional Tactics Provide free samples in the market for the brand awareness AdvertisingTo our target audience by using the message showing a glass full of Lemon juice Drink this much both day draw up promotional strategy with PVR, In film advertising wizard Honda gun Honda Motors Limited, based in Delhi, India is a joint venture among the Hero Group of India and Honda of Japan23 It has been referred to as the worlds biggest manufacturer of 2-wheeled motorized vehicles since 2001, when it produced 1. 3 one million million million motorbikes in a single year. During the fiscal year 2008-09, the company has sold 3. 28 million bikes and the net profit of the company stood at Rs. 1281. 7 crore, up 32% from the previous fiscal year. verification needed3 Hero Honda has been the largest two wheeler company in the world for nine consecutive years. The company had a market share of 41. 35% in the year 2008-2009 and over a 25 year distich it has crossed the 15 million unit burlstone. Hero Honda sells more two wheelers than the second, third and fourth placed two-wheeler companies put together. 4 The companys most popular model is the Hero Honda Splendor, which is the worlds largest-selling motorcycle, selling more than one million units per year Hero is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd.A joint venture between the Hero Group and Honda Motor Company was established in 1984 as the Hero Honda company,India. During the 1980s, the company introduced motorcycles that were popular in India for their fuel economy and low cost. A popular advertising campaign based on the slogan Fill it Shut it Forget it that emphasised the motorcycles fuel efficiency helped the company grow at a double-digit pace since inception. Hero Honda has three manufacturing facilities based at Dharuhera and Gurgaon in Haryana and at Haridwar in Uttarakhand.These plants together are capable of churning out 3. 9 million bikes per year. citation needed Hero Hondas has a large sales and service network with over 3,000 dealerships and service points across Ind ia. Hero Hondas customer loyalty program,clarification needed the Hero Honda notch Program, claims to be one of the largest programs of its kind in the world with over 3 million members Launch of New Prodcut Honda draw A three Wheeler Cart will be a . 75 ton truck in the commercial vehicle segment which is dominated by large trucks. It can be called Indias next generation mini truck .The sub one ton loads were transported by the three wheeler goods carriers. Although the quality and performance of these three wheelers are less than desirable there was still huge demand for these vehicles. It is this market where TATA iodin is the only leading competitor . It is the transportation at the last mile market that Ace has captured. Honda Cart will have all the qualities of a winner. It will be cute, the engine would be good interms of mileage and performance, the comfort mover can very much there and more over it is a Truck and not an Auto.Priced competitively at 2. 00 lakh to 2. 20 lakh, which is below Ace is a value proposition that no one can refuse. The brand will launched at a point where there was a need for transportation of good speedily and conveniently and in a cost effective manner. Need for the Honda Cart Honda Cart will be cost-effective means for topical anesthetic transport of small cargo in the long run. Previously, customers had to incur additional charges by renting vehicles with a much larger payload for small cargo movements. Due to pradhan mantri gramin sadak yojana , Road onnectivity is expected to greatly improve in rural areas ?It is envisaged that higher tonnages vehicles will be not allowed in cities ?In both the cases, all last mile distributing will be covered by large vehicles ?The exciting production in this category is cumbersome , coupled with safety, pollution amp comfort etc.. issues Market Research To understand the potential customer better. It found that there were two types of customers for Honda Cart cost sensitive cust omers, and others who valued return on investment (ROI).The company targeted ROI customers who were willing to pay a higher price but wanted low operating costs. Comparative analysis The Honda Cart would stomach excellent economy with oil change required only for every 10,000 km when compared to three wheelers which required it for every 2,500 km. Evne TATA ACE required at every 9,000KM. The vehicle traveled at a top speed of 70 km per hour and had a mileage of 20 km per liter with a high payload capacity in compare to TATA ACE which has speed of 65 km per hour and 18km per liter as mileage. This enabled the owners to make more trips in less time.Bajaj Auto, Force Motors, Eicher, Piaggio and Ashok Leyland are very much on their way to entering the one-ton four-wheeler space. The official further added, Players like Eicher and Swaraj Mazda, which are already usher in the 1. 5-ton truck space, will now shift their focus to one ton. Product Honda Cart. PLC- Entry stage. Brand Name Honda Cart Price 2. 00Lakh-2. 20Lakhs Place stratum II and III cities. Rural and semi urban. Promotion The company could offer a range of additional accessories such as vehicle protection system, medicinal drug systems and even Ganesha idols.Apart from the hygiene quality Honda will also look at the aspects of delight and value enhancers * Giving one Honda cart in free in large villages and in big town give one Honda cart per free per 5 km sq feet area to goods carrier * Reduce pollutants as compared to 3 wheeler from 21 % to 40% Market scenario TATA ACE has captured 65% of the small commercial vechile segment Target Segment The target segment are those who want to upgrade from these three wheelers and one who carry/ upload tons of goods

Motivational Methods Essay

Motivation in the micturateplace is very crucial for businesses and people. For most healthc ar managers they beget a lot of stress on them daily. As manager they provide leadership, guidance, and skills to their employees. Making sure the workplace operates correctly not only for the success as a police squad but also for the public. there atomic number 18 different ways motivations can affect us in a behavior standpoint. Quoted Based on psychological and neurobiological theories of core affectional palpate, we identify a set of direct and indirect paths through which affective noticeings at work affect three dimensions of behavioral outcomes direction, intensity, and persistence. First, affective experience whitethorn influence these behavioral outcomes indirectly by affecting goal level and goal commitment, as well as three key judgment components of work motivation expectancy judgments, utility judgments, and progress judgments. Second, affective experience may also affe ct these behavioral outcomes directly (2004, Barrett and Bartunek).Based on scholar name this provides every last(predicate)ot of different information of how studies have manoeuvren It is important in every organization big or small that everyone has the ability to advert sure all departmental managers are on the same page. Especially with a downsized company, this can really hurt those who have had issues with bad employees versus good employees. There are punishing facts to sop up sure that we all keep an open perspective when a company downsizes. Giving employees bonuses during thistype of a difficult situation is good because this allows you to make a peaceful profit for the employee to stay while downsize staff. Sometimes if you downsize a large staff and people get cut, this can become an intimidating situation and those who are staying should feel more comfortable with their production line. Having employee bonuses really reflect on those who are really unstated wo rking people and can make sure that they stay motivated.Motivation allows a person to feel confident in their job and with the bonuses that are given this testament help to keep leal employees during a difficult time. Those who are let go should be assured that a good reference will be with the company and that sometimes downsizing doesnt mean a negative unemployment. Motivation of people to work effectively comes from inside out, the organizations they work for, and how motivation is accomplish. Peoples intrinsic and inessential needs to be satisfied with such things as money or security or maybe both are needed to get the job done. There are many theories on motivations that have been studied, and some have proven to be very effective. TheAdams Equity Theory- which proposes that individuals are motivated whenthey perceive that they are treated equitably in comparison to others within the organization (Adams, 1963). According to the theory, it comes down to a fair balance betwee n the employees inputs and outputs. Inputs such as his/her work skills, effectiveness as a teamplayer against his or her outputs like money, intangibles such as sense of achievement, praise and reputation.The heart of the Equity Theory is when people feel they are being treated fairly and respected for their work are more likely to be more motivated. Those that are unfairly treated are highly prone to feelings of disaffection and demotivation. So, by using this impersonate in our organization we will have very motivated employees who are team players. The model will be effective by sharing information good or bad on how they are performing at their jobs and wagesing those that show good motivation and team work. The goal is for employees to like what they are doing and share that with others on the team. As motivational situation we might seek to assess using the model, is not dependent on the extent to which a person believes reward exceeds effort, nor even necessarily on the b elief that reward exceeds effort at all. Rather, Equity, and the sense of fairness which commonly underpins motivation, is dependent on the comparison a person makes between his or herreward/investment ratio with the ratio enjoyed (or suffered) by others considered to be in a similar situation(Balancing Employee Inputs and Outputs).Behavioral Management Theory is the understanding and response of employee needs to enforce motivation. This theory guides management in a better understanding of the merciful aspect. It involves management to treat employees as important resources in the workforce. The goal is to raise productivity and to do this by motivating employees. prompt employees can involve incentives like employee bonuses, promotions, and the collection and redeeming of points for rewards. As the management takes interest in employees, it makes them feel like an important part of the puzzle, and in gambol motivates employees to work harder. Like in most cases, if the employe es are satisfied and working conditions are good, productivity raises automatically. A theorist by the name of Mayo Hawthorne devised an experiment that allowed a group of telephone line workers to be separated and observed in a private room. The controlled group of employees increased greatly in productivity. This brought the human relations movement that involved management spending time, showing interest, and rewarding employees to increase productivity.Employees felt management was interested in their wellbeing. Motivated employees produce confirming productivity and behavior. The behavioral management theory was developed in response to employees behavior education and motivation towards work being positive and increasing productivity. (Kat Kadian-Baumeyer) Managers confront a major change within a company such as downsizing must know how to handle the situation in ordain to make their employees feel comfortable with the impending change. There are several techniques a manag er can apply in differentiate to make the intonation smooth and flawless beginning by treating each employee with respect as the individual that they are. A manager could discuss possible promotions to certain employees in order to keep them which could calm and prepare them for change. However, not every employee will be offered such a deal, but honesty will go a tenacious way when speaking to them when there is a big change about to take place.Once the information has been given one important technique a manager can adhere to is to listen because there will many questions and concerns. If an employee feels, they are receiving neither respect nor honesty it can quickly escalate into something contrary that is something every company and manager needs to avoid. In the workplace manytimes once we get into a position it can be hard for us to stay driven. Thats why managers tend to try to change things up in the work environment. Good motivations to get employees driven again are o fferingrewards. It is a work driven environment that makes employees both maintain and push themselves to reap the reward.In the healthcare environment with it being ever changing managers may even offer a reward for those that complete trainings. Many times the trainings that pop up daily have changes that need to be put in place immediately. Employees even feel better about the workplace and themselves upon completion of assignment especially knowing there will be a reward for their effective work. Managers often have to do the dirty work of disciplining and punishing employees. When managers give instruction,its important to be clear what performance below expectations will do for you and at the same time explaining what rewards are given for meeting and exceeding expectations.We as the future of healthcare managers need to make sure we have the education and tools to be great leaders and lead the future of our staff to great lengths and expectations. Provided by my team this pap er shows our great strengths and weaknesses. As a team we have shown that we are a stronger unit as one, we have our different opinions but still manage to make our deadlines. I am grateful for theteam membersin this crystalize we have learned allot, and I know we are well prepared to conquer this paper.ReferencesAdams Equity Theory/Balancing Employee Inputs and Outputs Retrieved fromhttp//www.mindtools.com/pages/article/newLDR_96.htm The role of affective experience in work motivation Test of a conceptual model (Jean M. Bartunek and Lisa Feldman Barrett, 2004) http//www.ncbi.nlm.nih.gov/pmc/articles/PMC1519413/Behavioral Management Theory Understanding Employee Behavior & Motivation Retrieved from http//education-portal.com/academy/lesson/behavioral-management-theory-understanding-employee-behavior-motivation.htmllesson Lipman, V. (2013). 5 Easy Ways To Motivate And Demotivate Employees. Forbes Retrieved from http//www.forbes.comRewards and Incentives in the Workplace by Sherrie Scott, Demand Media Retrieved from http//smallbusiness.chron.com/rewards-incentives-workplace-11236.html

Gender Roles Intro Essay

Historic solelyy and sexist speaking, women be discriminated because of gender. And issues arose because of this. Even in the beginning 1990s there was a big gender feast in American history. It still goes on even today. Women get paid lower in income, suffraged in elections, and are abused domestically. Money wise, job amounts of payments are not getting distributed proportionally. Theres a big difference within a males annual income and a womens annual income. When battles strike, back in the days during World War I and II, women were being used more for labor and mass production. They were faced with difficult tasks to take cope of children, and also learning how to make weapons to equip their husbands who were soldiers at that time being. On top of that, women didnt really have much of a say in things politically.Differing in men, majority of them didnt even have the right to vote. Not until the nineteeth amendment was approved and valid in law, this kind of situation still c ontinues because today, not a lot of people are willing to support a cleaning woman as a possible president. Previously in the 1990s, a famous woman known very much for bravery to step up onto to the plate was a well known lady named Rosie, the riveter. She was qualified as someone with often of spirit, and moved with an ambitious aura. In the past decades, women were already discriminated again for their lack of manliness and whoever was identified not as a male with a choose in masculine gender.If you were clearly a female, many privileges would be lost or not offered. The background behind gender gaps dated all the management to the beginning of mankind. In the making of history, women however gained more and more rights. Still progressing and building fortitude, valiancy to be bold is still expanding. Women equality in all subjects is being raised to a higher power. This starting point as a preceding base bought more new resources and gave something to work on more.To retur n women the same qualifications and providing assistance to those not capable of receiving the same policies as men was one of the main concerns. Availability to be useful to females was introduced in many contrasting movements and targeted great objectives to accomplish more for the ladies. Transitioning into more details in the next section, anyone can see, the depths of sexuality that distinguish representations of certain values and beliefs not only physically but mentally very popular that construct much of todays controversial debates.

Modular Arithmetic

One roll in the hay always say, it is 7.00 p.m. and the same fact can be also raise as itis 19.00 . If the truth underlying these two statements is understood well, one hasunderstood modular mathematics well.The conventional arithmetic is based on linear turning system known as the sum line. Modular Arithemetic was introduced by Carl Friedrich Gauss in 1801, in his book Disquisitiones Arithmeticae. (modular). It is based on circle. A circle can be divided into any number of parts. Once divided, each part can benamed as a number, just like a clock, which consists of 12 divisions and eachdivision is numbered progressively. Usually, the starting point is named as 0. So,the starting point of a set of numbers on a clock is 0 and not 1. Since thedivisions are 12, all integers, positive or negative, which are multiples of 12, willalways be corresponding to 0, on the clock. Hence, number 18 on a clockcorresponds to 18/12 . Here the remainder is 6, so the answer of 13 + 5 will be 6Si milarly, the same number 18, on a circle with 5 divisions will represent number3, as 3 is the remainder when 18 is divided by 5.Some examples of addition and multiplication with mod (5)1) 6 + 5 = 11. Now 11/5 gives remainder 1. Hence the answer is 1.2) 13 + 35 = 48. Now, 48/5 gives 3 as remainder. Hence the answer is 3.3) 9 + ( -4) = 5. Now 5/5 gives 0 as remainder. Hence the answer is 0.4) 14 + ( 6 ) = 8 . Now 8/5 gives 3 as remainder. So the answer is 3.Some examples of multiplication with mod ( 5 ).1. 6 X 11 = 66. Now, 66/5 gives 1 as remainder. So the answer is 1.2. 13 X 8 = 104. Now 104/5 gives 4 as remainder . So the answer is 43. 316 X 2 = -632. Now, 632/5 gives 2 as remainder. For negativenumbers the calculation is anticlockwise. So , for negative numbers, theanswer will be numbers of divisions (mod) divided by the remainder.Here the answer will be 3.4. 13 X 7 = 91. Now, 91/5 gives 1 as remainder. But, the answer will be5 1 = 4. So the answer is 4.Works-cited page1. Mod ular, Modular Arithmetic, wikipedia the free encyclopedia, 2006,Retrieved on 19-02-07 from http//en.wikipedia.org/wiki/Modular_arithmetic2. The entire explanation is based on a web page available at , http//www.math.csub.edu/faculty/susan/number_bracelets/mod_arith.htmlAdditional information An automatic calculator of any type of operations with anynumbers in modular arithmetic is available on website http//www.math.scub.edu/faculty/susan/faculty/modular/modular.html

The Policy Process Part Iii

The Policy Process, Part II University of Phoenix HCS 455 The Policy Process, Part II In the wallpaper the author discussed The Policy Process, Part I on how Medicare part D became a insurance. The author discussed the details on the formulation, legislative, and implementation stages of the policy. forthwith time to sound off at the final stages of the process, of Medicare Part D. Which are evaluation, analysis, revision, and methodology stages. In every policy there lead be an evaluation stage to see how the policy leave alone work and what emergencys to be done to evaluate the process. Evaluation StageThe evaluation stage is a process in which policymakers in the Senate and House sort at a policy and evaluate the future outcomes of a policy in this case Medicare Part D. For instance once of the evaluation process would be how policymakers would evaluate the pharmaceutical companies to make sure to keep prescription costs down. Another would be to evaluate how many superio r citizens are enrolling in the plan. As well as making sure senior citizens maintain all the information available to them to study the correct plan that fits their prescription needs. For instance the Kaiser mental hospital did a study on the technical problems of Medicare Part D.One of Kaisers findings seen confusion on which prescriptions would be covered from the numerous plans that an individual bed choose from. As well, as medical providers not acquiring the new medical software to transition Medicare Part D into their computer systems. This meant that difference agencies like, doctors, insurance companies, and pharmacies run diametric programs and that have different policies on how to share patients information. Now on the other hand, if all these agencies can have the same software this would release everyone in the patients medical circle to share the same codes and computer language.Thus, not having to have a great deal of public distressingness and confusion abou t the patients drug coverages. Another problem was transferring large patients files from one insurance underwriter to another insurer can take up to six months, from a 2004 study from the Medicare Payment Advisory Commission(Terri Emerick, 2006). One of the solutions to these problems would be to evaluate the information which is being sent to senior citizens. Medicare should send out their booklet to all senior citizens that are in the drug plan. All senior citizens should write down their medications which they are taking. many another(prenominal) seniors that do go to their local senior centers should go online and check out the Medicare website for information. As well calling Medicare to ask questions about which plan will work best for them. Do not for feature to talk to your local pharmacist he or she might be able to tell the names of the plans which cover the prescriptions. By evaluating these areas policymakers can get information from outside agencies to do research and come up with results from polls, interviews, and surveys. In evaluating all this information policymakers can form an analysis of Medicare Part D and see what need to be done.Analysis Stage Analyzing Medicare Part D as the author stated earlier one of the problems where the technical problems between the different agencies and sacramental manduction patients information. On February 17, 2009 President Obama signed a $787 billion dollar stimulus bill which puts $150 billion dollars on spending health information technology (Omini MD, 2009). This new plan physicians and health professionals will now draw incentives for implementing IT programs into their computer systems. Becoming paperless will maximize Medicare as well as physicians and medical professionals.By 2015 it will be mandatory that all physicians and medical professionals use IT programs. The United States Department of Health and Human go (HHS) by December 31, 2009 under the stimulus correspond will develop a set of streamers, implementation methods, and criteria for the new IT system to be in place (Chris genus Silvia, 2009). Another analysis was made about the enrolment period. The enrollment period to enroll in a drug coverage plan is from November 15th through December 31st. Many elderly individuals felt they were getting rushed into signing up for a plan.Most of them were confused and explaining why they must pick a new drug coverage program every year. Many individuals fail to sign up within the six week time frame due to their medical or mental condition. This is something that would need to be analyze and see if they can extend the enrollment period from six week to 12 weeks. Start the enrollment period on October 1st instead of November 15th. This would name many elderly individuals plenty enough time to pick, choose, and switch plans before the December 31st end date.In this entire analysis one must think there should be revisions made to the policy to make it better. Revision Sta ge In revise a policy starts by looking to see which policies need to be updated or changed to make the policy better. On September 5, 2008 one of the revisions in Medicare Part D was the use of Electronic Prescription Program (E-prescribing) Centers for Medicare and Medicaid Services (CMS) expects that Medicare Part D sponsors will have all the necessary contracts and systems in place should prescribers desire to use E-prescribing (Claudia Schlosberg, n. . ) As stated in the paragraph in a higher place with IT systems for physicians and health professionals using paperless system will maximize Medicare. This revision will not only help out pharmacies but help out physicians. Now this information will al low-downs doctors to find out what prescriptions the patient has used in the past and where the patient usually goes to pick up his or her medications from. By revising this policy everyone in the medical community can deliver faster and better care for the individual.Since many s enior citizens continue to do work, due to their low income, CMS has revised a section on Medicare Part D for employers. Employers whom are offering medication drug coverages to Medicare individuals will now wear to CMS if the plans the employer is offering are creditable. To make sure that the prescription drug plans are creditable, the plans must equal or exceed the actuarial value of defined standard prescription drug coverage under CMS guidelines (Kutak Rock, 2007).This revision in Medicare Part D is very important for seniors, this way seniors can know if the program that they have from work is creditable and make a decision on whether or not he or she should waive the enrollment of Medicare Part D. They employer must postpone to CMS all the prescription drug plans that they offer to see if the plans follow CMS guidelines. Employers must also send out information to those individuals in the plan on or before the Medicare Part D enrollment date of November 15th of each year. P urpose and MethodologiesOne of the methodologies in Medicare Part D was to make sure senior citizens get help with their drug prescription costs. all the same thou CMS has many plans to choose from seniors need to do their part in researching some of the plans via internet, CMS hotline, and talking to their pharmacist. In strain the E-prescribing was another to help physicians and pharmacies to collect information more quickly without using any paper. By having everything computerized pharmacists can receive and gather information quickly compared to the overage practice of using a fax machine.Using a computer eliminates misplaced fax paper, paper jams, or the fax did not go through. This saves time and cash on both parts for the physician and pharmacists. IT software stimulus package the president Obama signed this year to help all healthcare professions to go paperless and receive patients information more quickly than before. This as well will save time and money for healthca re professionals in managing patients data to make sure all parties involved get the information they need for billing and medical information.So these are just some of the purposes and methodologies for some changes in the Medicare Part D. Conclusion As more senior citizens coming into retirement Medicare Part D will be a major focus of intelligence on the political front. Both Democrats and Republicans have different ideas on how to evaluate, analyze, and revise Medicare Part D. Of course, from the authors perspective having IT software programs in place will help out indeed for all healthcare professionals and providers. Now with the Obama stimulus plan sign this year hopefully, all healthcare professions can be on the same track to get these IT systems in place.The benefits are enormous to getting information faster to the right people, especially in an emergency. Although CMS needs to do a better job on informing seniors about the prescription drug plans, so that way they can make better judgments on the plan they choose. Even better yet cut down on some of these plans these are way too many of them and they are confusing seniors on which plan to choose from. Either way policymakers from both sides need to work with healthcare professional to see what can be done to improve on Medicare Part D. References Chris Silvia (2009).Practices paperless before 2012 could maximize Medicare bonuses. Retrieved December 2, 2011, from http//www. ama-assn. org/amednews/2009/03/16/gvsa0316. htm Claudia Schlosberg (n. d. ). CMS Revises Medicare Prescription Drug Benefit Manuel-Chapter 7 Medication Therapy Management and Quality Improvement Program. Retrieved December 2, 2011, from http//www. ascp. com/advocacy/upload/ASCP%20Summary%20of %20CMS%20Chap%207%20Revisions. pdf Kutak Rock (2007). Medicare Part D CMS Revises Model Notice and Disclosure Notice Requirements. Retrieved December 2, 2011, from http//www. utakrock. com/publications/employeebenefits/EBCA1107. pdf Omini MD (2011). Medicaid, health IT to see billions from stimulus package signed by Obama. Retrieved December 2, 2011, from http//www. myemrstimulus. com/tag/emr-software/ Omni MD (n. d. ). Medicaid, health IT to see billions from stimulus package signed by Obama. Retrieved December 2, 2011, from http//www. myemrstimulus. com/tag/emr-software/ Terri Emerick (2006). Part DRx for Disaster. Retrieved December 2, 2011, from http//www. epluribusmedia. org/ memoir/features/2006/0511part_d. html

Perodua †Csr Essay

Periods Advertising with favorable dimension Executive Summary Periods was come down up as a national car project in the year 1993. In the initial years of its inception the accompany operated in a protected environment pronounced by both tariff and non-tariff barriers. By the year 1998 leveraging on its high topical anaesthetic sourcing strategy the company, along with Proton, managed to capture up to 90% market place share. In 2001 the company set up a Joint venture with Dadaists Motor Co. And Mitosis & Co. , the Japanese partners being responsible for manufacturing and engineering operations.Operating in an lax economy post AFT in year 2006, Periods has found its niche in the small car segment and completely dominates the sub-1000 c motor vehicle segment. Periods has been extensively using cause related selling approach treating Government, suppliers and dealers, employees and customers as stakeholders in its business. It also has 2 different kinds of ad programs, produc t ads promote person brands, whereas corporal ads carry kind message and promote the company. 2 different departments handle the designing and positioning of these different ad types.There are obvious gets to using corporeal ads with emotional appeal studies eave conventional that companies tend to realize advanced relationship with their agencies. However on the flipped designing these ad campaigns is very mixed as sensibilities of all sections of the society have to be taken into consideration. A major downside to Personas corporate ad campaign is that no military rank model has been adopted to measure the tack of such advertising on companys short term goal I. E sales or long term goal of being a responsible corporate citizen.The company should immediately adopt both qualitative and quantitative measures to understand the benefit of its campaign. Depending on results obtained Periods can decide on how to continue with its corporate ad campaign. Industry Overview The ass and the ass were the decades of Industrial Nationalism in Malaysia and the Government set up the national automotive software engineer. Prior to 1985 Malaysia was an importer of automobiles and the aim of the programmer was to build a nationally owned and controlled automotive industry. Proton was the first of the 2 national cars and was conventional in 1985.It was a Joint Perusal Automobile Asked Sad Bad (Periods) was established in 1993 and was the 2nd National car project. The Government also established a heavy vehicle company Malaysian Bus and Truck (MAT) in 1994, a motorcycle manufacturer MODERNS in 1995 and a light commercial vehicle manufacturer MIGNON in 1997. In order to protect the domestic industry the Malaysian Government imposed substantial import duty on all completely built-up imported cars or completely knocked down vehicles. Apart from the import duties, non-tariff barriers such as licensing and import quotas were also enforced.The 1980 Mandatory Deletion compute r programmer (MAD) made local sourcing of components, between 45-60%, compulsory pending on the cubic capacity of the car. In 2005-06 under the Common Effective Preferential Tariff ( unploughed) precis Malaysia was required to dismantle both tariff and non-tariff barriers. The applicable KEPT rate depending on the country of origination is shown below The most obvious consequence of implementing the KEPT for Malaysias car producer is the minimization of protective automotive policy and disappearance of price advantage.This testament open up the market for greater disceptation from companies from other SEAN countries equal Japan and South Korea which are major automobile producers in the region. See Exhibit 1 for breakup of vehicles produced and assembled in Malaysia) Periods A mount Perusal Automobile Asked Sad Bad (Periods) was established in 1993, this was the second national car project of Malaysia after Proton was set up in 1985. Periods was a Joint venture between Dadaist s, Missus, and other Government controlled companies with Malaysian equity amounting to 68%. See exhibit 2 for Personas shareholding structure in 1993). Operating in a protected environment Periods was able to leverage on the MAD programmer and made use of up to 75-90% local field in its cars. This gave the company a significant price advantage over its competitors. Both national cars exploited the pricing advantage and accounted for 90% of vehicles sold in 1998. In 2001, Periods set up a Joint venture, with Dadaists Motor Co Ltd. And Mitosis & Co. Ltd. , called the Periods Auto Corporation Sad Bad (BPCS).As per the Joint venture agreement, the Japanese partners would control the manufacturing and engineering operations whereas the Malaysian partner would have the largest stake. Personas strength is in the small car segment and the company aims to armed service the coal and overseas markets demand for compact, affordable and reliable vehicles with excellent standards and quality. As of June 2009, the company employed some In order to enhance efficiency and cost competitiveness the company has introduced Toyota Production System (TIPS).TIPS is driven by the concept of Good Thinking Meaner Good Product and comprises of 2 principal(prenominal) systems Just in Time and Kodak. The TIPS aimed to eliminate excessive lead-time, lower inventory levels and reduce costs. Personas Joint venture with Dadaists gave Periods an opportunity to get in shape or liberalizing of auto industry post-AFT. In 2006 the company overtook Proton to become the biggest car seller in the Malaysia. The liberalizing campaign has presented Periods with a mixed big. Personas expertise in manufacturing small cars has opened up new export markets for the company.At the same time big players with sophisticated technology and competitive payoff techniques now have access to Malaysian car market, thereby increasing competition for Periods in its own backyard. Marketing communication and advertis ing suffice fare related marketing approach A marketing communication program can be successful only when all the departments of the company are actively involved in the marketing plan. All company departments and personnel should communicate the same message to the target audience.Periods places Corporate Social Responsibility (CARS) at the tone of all its business activities. So naturally the companys CARS activities form the central theme of its cause related marketing. As part of the strategy, Periods follows a 4 pronged approach where the Government, suppliers and dealers, employees and consumers re all treated as stakeholders in the business. (see exhibit 3 for Personas stakeholder structure). Some of the activities undertaken by the company to engage stakeholders are * Government Periods engages with the Government by contributing to local man power training.In-spite of having the option of importing foreign workers, the company spends substantial amounts on training local s and employing them at its plants. The company also helped develop the local auto component and parts industry. * Suppliers and dealers Periods has developed a quality audit system to optimism local vendors performance ND to assure the quality of components supplied to the company. During the Asian financial crisis the company allowed vendors to development prices to ensure they had sufficient working capital. Credit toll were reduced from 30 to 60 days. Employees Periods believes in an inclusive work environment and allows employees to grow invests in its work force through training, counseling and providing healthy and contributive work environment as well as employment benefits. * Consumer & public Personas strength lies in the small car segment. It intends to provide much affordable vehicles for lower income level and rural pack. In addition to providing quality products at affordable prices, the company through its corporate ads also works to increase social awareness abo ut safe driving practices and other positive social values.The company has also designed and implemented a training programmer for youth living in the locations that Periods operates in. It also supports various causes, financially as well as in kind, responding to the needs of less audits to ensure Advertising process privileged. The company conducts stringent environmental environmentally safe practices have been adopted. Periods has 2 kinds of ads * Product ads These are designed with the objective of communicating the product range, features of the product and so forth To the end user.Such ads are handled by the marketing section of the company. * Corporate ads With the express desire of becoming a socially responsible corporate citizen these ads with social dimension have been launched. The public affairs section is responsible for these ads. Marketing, sales and manufacturing department departments are involved in the design of these ads. See exhibit 4 for advertising matrix ) Periods operates in a multi-cultural society and the main objective of the corporate ad is to transcend the racial boundary and get close to the target buyer.The company understands its consumers are realists who do not relate to superficial messages they consider things in real terms and are practical in life. In order to touch to these real people, the ads always portray Periods as part of the society and the ad message always reflects existing social phenomenon. The main objective of these corporate ads is to create awareness amongst the general public about oral values the company believes in. Some of the social messages or issues that the company has worked with, is based on elements homogeneous driving etiquette, nationalism, inter-racial harmony and family reunion.One unique aspect about Personas ads has been its use of the individual as focus to bring out the social message both negative and positive emotional appeals are used in the ads. The company has used both televi sion and print media to carry its corporate ads. Newspapers are used as supplementary coverage medium to reach specific ethnic groups. Strengths of Personas advertising campaign The company has been associating itself with elements like driving etiquette, family harmony, nationalism, racial harmony etc.These are emotions that middle class and rural people of Malaysia immediately connect with. Constant exposure to such ads will lead consumers to perceive the company as being good. * Medium of advertising The company uses television as the primary medium of advertisement. Images work faster and convey meaning at once. Weakness of Personas advertising campaign * Sensibilities in multi-cultural society The company operates in a multi-cultural society perceptions and attitudes of people from different ethnic back ground towards all aspects of life might be very different.For example black in Chinese culture has sluggish meaning, whereas Hindus usually consider black as a negative color . So when designing ads the company will have to be careful to ensure sensibilities of concomitant ethnic groups are not offended. * Enforcing/reinforcing racial pigeonholes Racial stereotyping is a bane of multicultural societies. Any ad that might inadvertently reinforce such stereotype will definitely create backlash and lead to active publicity, which Periods can do without. Uncertain impact No actual evaluation has been conducted to measure the effect of the companys corporate advertising program. Effect of such ad on company sales or perception of general public about Periods is unknown. Exhibit 1 Breakup of vehicles produced and assembled in Malaysia Exhibit 2 Personas shareholding structure in 1993 Exhibit 3 Personas marketing communications stakeholders Exhibit 4 Advertising matrix of Periods 1 . Periods corporate website http//www. Periods. Com. My/corporate/company

The American Renaissance: An American Style of Writing

The the Statesn spiritual rebirth, a period which spanned from the 1830s to the end of the Civil War, is widely acknowledged as the establishment of Americas literary history. Despite their usage of classical styles such(prenominal) as romanticism and Gothicism, the writers of the aforementioned era (Ralph Waldo Emerson, Edgar Allan Poe, Nathaniel Hawthorne, Henry David Thoreau, Walt Whitman, Herman Melville) succeeded in producing original works that were counterbalancetually regarded as the foundations of American pieces (Michaels and Pease, 1989, p.127).The writings of these authors were noted mainly for their deviation from the restraints associated with established writing and philosophical disciplines, as well as criticism of prevailing norms and standards. Hawthornes novel The Scarlet Letter (1850), for instance, spoke out against Puritan lying (Gedge, 2003, p. 101). Thoreaus works, which constantly emphasized the virtue of simplicity, challenged the American values of conformity and success in cost of monetary gain (Kirklighter and Okawa, 2002, p. 60).In the process, the American Renaissance reflected the transition of the join States from being a British settlement to a sovereign nation (Michaels and Pease, 1989, p. 10). The independence of their country left the Founding Fathers with the task of creating a governmental identity that was different from that of Great Britain. The writers of the American Renaissance, meanwhile, felt the need to decl are cultural independence from Britain (Madsen, 1998, p. 70). To bump off this goal, they came up with an American style of writing. The United States in the Antebellum EraThe 18th century was characterized with immense optimism on the part of the American people. The triumph of the American Revolution instilled in them a buoyant belief in human perfectibility (Cirtautas, 1997, p. 66). They likewise embraced democracy and its lofty ideal of equality regardless of class and education (Dietze, 1995, p. 59). expert advances such as the telegraph, the railroad, the steamship and the turnpike resulted in immense economic evolution by devi trespassg the exchange of goods and services faster and more efficient (Abrams, 2004, p.17). Innovations like photography and powered presses stimulated the growth of American cultural life finished the mass production of inexpensive books, journals and newspapers (Benesch, 2002, p. 56). The above-mentioned achievements, however, failed to address certain(a) needs of American golf club. Despite its strong emphasis on egalitarianism, democracy failed to improve the lot of more disenfranchised Americans. In addition, several Americans became increasingly disillusioned with their cultures fixation on substantial wealth and social respectability.Worse, the institutions that were supposed to guide the American humanity religion, government, school and the family were either too oblivious or perpetuated the materialistic and pretentious na ture of American society. capital of Mississippiian Democracy Democracy for the White enlightened Male Although the Declaration of Independence held that all men are created equal, law and custom reserved this law for the white educated male. Only white men from well-off families were allowed to pursue an education, own property and or vote. Women and African-Americans, in sharp contrast, remained marginalized.White men can batter, rape and or kill slaves with impunity. Furthermore, the lack of incriminating secern did not spare slaves from punishment for alleged crimes (Stone, Epstein, and Sunstein, 1992, p. 504). Such a flawed model of democracy was after referred to as Jacksonian democracy. President Andrew Jackson (1829-1837) was a leader of contrasting principles he staunchly advocated commonplace democracy and individual liberty, as well as slavery and Indian removal (Tyler, 1944, p. 21). Despite his differentiate roles in the War of 1812 and the First Seminole War, Jack sons inaugural speech contained the following wordsI believe that man can be elevatedand as he does he becomes more God-like in his character and capable of governing himself. Let us go on elevating our people, perfecting our institutions, until democracy shall reach such a point of perfection that we can acclaim with truth that the voice of the people is the voice of God. (p. 22) Jacksons ascension into high office despite his conflicting values was eventually used as a metaphor to describe the duplicitous form of democracy that prevailed during his time (Haskell and Teichgraeber, 1996, p. 192).In the context of Jacksonian democracy, tho the white educated male had the right to life, liberty and happiness. Women, the poor and minorities, on the otherwise hand, had no other choice but to resign themselves to their disenfranchised state. While all human beings are supposedly born(p) free, they are not necessarily equal. Richer and More Miserable Than Ever Even if the United States managed to obtain political sovereignty from Great Britain, traces of British societal norms are still present in American culture. for the first time among these customs are materialism and the fixation with outside appearances.Many wealthy Americans unfoldly flaunted their wealth by take for granted lifestyles that both emulated and rivaled those of the European aristocracy (Craven, 2003, p. 287). In the process, they became the symbol of success, respectability and industry. The poor, on the other hand, were dismissed as lazy and ignorant. Such a way of thinking proved to be very erroneous closely economic opportunities in Antebellum America were available only for white men. This, however, was not an assurance that they would extradite a decent life. Many entrepreneurs, especially plantation owners in the South, preferred slaves over hired hands.Furthermore, many white laborers were subjected to appalling working conditions. They toiled for nearly 14 hours a day in unsafe workplaces for pay that sometimes come in the form of cheap liquor (Reynolds, 1989, p. 352). Spiritual Emptiness Antebellum America saw the rise of Unitarian Christianity. The latter was a form of Christian humanism it sought to meet the potential divinity in human nature. Unitarians believed that the highest form of worship was the celebration of human dignity through the discovery and maximization of an individuals faculties and powers (Howe, 2007, p.614). Thus, many American Protestants during the aforementioned era used the humane spirit of Unitarianism to nurture many aspects of their countrys intellectual life and social reform. Schoolteacher Dorothea Dix, for instance, campaigned tirelessly for humane living conditions in insane asylums. Another educator, Horace Mann, instituted several important reforms in the American public school system (Howe, 2007, p. 615). Some thinkers, however, felt disenchanted with the apparent coldness of Unitarianism.They felt that Unitarian ism were so intelligent that they failed to address the emotional and spiritual needs of their followers. Emerson, for example, called for a creed which was sensuous and integrative but did not rely on tradition. He believed that Unitarianisms strict emphasis on constitution and institution move on divided society by promoting the law of the many. Because Unitarianism neglected the integrated world of the imagination, there was a elephantine possibility that the law of the many would turn into the tyranny of the many (Nigro, 1984, p.45). The American Style of Writing gap Away from the Status Quo The American Renaissance echoed the political, economic and social changes that were taking place in the Antebellum-era United States. Although the writers of the American Renaissance used classical styles such as Romanticism and Gothicism, their works reflected their deviation from the restraints associated with these writing and philosophical disciplines. Their writings likewise critic ized prevailing norms and standards in American society.In the process, the authors of the American Renaissance were able to challenge their audiences to endure the changes and responsibilities that are associated with sovereignty. Crossovers Many writers of the American Renaissance combined classical and contemporary styles in their works. As a result, they were able to openly discuss topics that were considered sensitive during their time. The writings of Whitman, for instance, were a blend of romanticism (and) the open road of modernist form, vision and experiment (McQuade, et al. , 1998, p. 1146).Such a bold and contradictory manner of writing complemented his candor approximately sexuality. Whitmans poem The Sleepers (1881), for example, candidly discussed the taboo subject of withdrawal. Sex manuals in the 19th century warned that onanism was an indicator of insanity. Clergymen, meanwhile, denounced the act as a sin. Masturbators, therefore, were referred to in the aforeme ntioned poem as sick-gray (masturbators) (Killingsworth, 2007, p. 45). The term onanist was an allusion to the biblical figure of Onan, condemned by God for spilling his seed upon the ground (Genesis 38 8-10).Contrary to popular belief during his time, Whitman regarded masturbation as normal. He hailed the masturbator as the natural man the spontaneous me who was liberated from the repressiveness of convention. This release (The sousing upon me of my lover by the sea, as I lie willing and naked) eventually culminated in the interpolation of semen (It has done its work I toss it carefully to fall where it may). Given Whitmans aforementioned attitude towards masturbation, the poem viewed semen (this bunch pluckd at random from myself) with impassiveness (Killingsworth, 2007, p. 45). Unmasking the HypocrisySome writers of the American Renaissance attacked the deceitful norms of their society. The bigoted views of Puritan America on morality are one of the main features in The Scarl et Letter. A young woman named Hester Prynne was made to wear a scarlet A embroidered on her chest as punishment for adultery. Apart from having an illegitimate child as a result of her indiscretion, she overly had to endure ostracism from her contemptuous neighbors. Her cruelest tormentors were the communitys Puritan elders, who believed that sin was something that should be punished and suppressed (Hawthorne, 1994, p. 44).Hesters paramour, Arthur Dimmesdale, made her face guilt and shame alone for upkeep that his reputation as a righteous minister would be tarnished (Hawthorne, 1994, p. 58). Dimmesdale was Hawthornes way of showing audiences that even the most respectable people can be guilty of the worst acts of wrongdoing. Despite his religious background, Dimmesdale had an two-timing(a) affair with Hester, who happened to be a married woman. Worse, he refused to take responsibility for his fault. Although their religion espoused forgiveness and tenderness towards sinners, t he Puritan elders harangued Hester endlessly.Hester and Pearl Symbols of Change. Ironically, it was Hester and her illegitimate daughter Pearl who served as the symbols of change in The Scarlet Letter. It is revealed in Chapter V that although Hester was free to leave Boston and start a new life elsewhere, she opted not to (Hawthorne, 1994, p. 68). Indeed, loss Boston for good seemed to be the best option for Hester she could last get rid of her scarlet A symbol and live as a respectable woman again. But running away meant acknowledging that the garner was a mark of shame and was therefore something she was trying to escape from.Staying in Boston, on the other hand, meant that she was denouncing societys power over her by not denying the existence of her past sin (Hawthorne, 1994, p. 67). Pearl also served as a reminder of the importance of individuality and honesty to ones self. In Chapter XVIII, Hester and Dimmesdale finally decided to take Pearl with them and flee to the colo ny. Before leaving, Hester removed the scarlet letter and tried to leave out it into the stream it landed on the far side instead (Hawthorne, 1994, 172). Pearl however, refused to cross the stream until her sire promised to reattach the scarlet letter (Hawthorne, 1994, p.180). Indeed, dishonesty with ones self will remove characteristics that a placement quo considers to be deviant, but are also integral parts of who an individual is. Conclusion The American Renaissance produced an American style of writing. The works that fell under this style deviated from the restraints associated with established writing and philosophical disciplines, as well as criticism of prevailing norms and standards. In the process, the writers of the American Renaissance succeeded in challenging their audiences to confront the changes and responsibilities that are associated with sovereignty.As free people, they must create their own national identity instead of depending on British norms and standard s. References Abrams, R. E. (2004). Landscape and Ideology in American Renaissance Literature. Cambridge Cambridge University Press. Benesch, K. (2002). Romantic Cyborgs Authorship and Technology in the American Renaissance. Amherst University of Massachusetts Press. Cirtautas, A. M. (1997). The Polish Solidarity Movement Revolution, Democracy and Natural Rights. New York Routledge. Craven, W. (2003). American Art History and coating.New York McGraw-Hill Professional. Dietze, G. (1995). In Defense of Property. Lanham University Press of America. Gedge, K. E. (2003). Without Benefit of Clergy Women and the Pastoral Relationship in Nineteenth-Century American Culture. New York Oxford University Press US. Haskell, T. L. , & Teichgraeber, R. F. (1996). The Culture of the Market. Cambridge Cambridge University Press. Hawthorne, N. (1994). The Scarlet Letter. London Penguin Books. Howe, D. W. (2007). What Hath God Wrought The Transformation of America, 1815-1848. New York Oxford Universi ty Press.Killingsworth, M. J. (2007). The Cambridge Introduction to Walt Whitman. Cambridge Cambridge University Press. Kirklighter, C. , & Okawa, G. Y. (2002). Traversing the Democratic Borders of the Essay. Albany SUNY Press. Madsen, D. L. (1998). American Exceptionalism. Edinburgh Edinburgh University Press. McQuade, D. , et al. (1998). The Harper Single Volume American Literature (3rd ed. ). Harlow Pearson-Longman. Michaels, W. B. , & Pease, D. E. (1989). The American Renaissance Reconsidered. Baltimore Johns Hopkins University Press. Nigro, A. J.(1984). The Diagonal Line separation and Reparation in American Literature. Bridgewater Susquehanna University Press. Reynolds, D. S. (1989). Beneath the American Renaissance The Subversive Imagination in the come on of Emerson and Melville (6th ed. ). Cambridge Harvard University Press. Stone, G. R. , Epstein, R. A. , & Sunstein, C. R. (1992). The Bill of Rights in the Modern State. Chicago University of Chicago Press. Tyler, A. F. ( 1944). Freedoms Ferment Phases of American brotherly History to 1860. Minneapolis University of Minnesota Press.

Internal and External Equity Comparisons Essay

Organizations that has the drive to flourish in a market that is very competitive must befool a compensation plan that is well designed and inspires its employees, has benefit programs, guarantees equity, and handles compensation costs. These plans should mirror the acculturation of its employees. Organizations have numerous of options when designing a compensation plan comes into play, and must need how the options they have chosen will be suitable for their strategy for engaging and keeping their employees. This paper will identify a total compensation plan for an face, identify the internal and out-of-door equity advantages and disadvantages, and provide and explanation on how each plan supports the total compensation objective and the relationship to its financial situation. Total requital picture Focused in Internal and External Equity Some organizations decisions are base off of the market. They buzz off by looking at salary surveys to observe what the former(a) com petitors are elevateful their employees (known as outside(a) equity).Soon as they have access to the market data that is needed, the organization have their option to each establish their salaries and wages equal, below or above the market depending on the financial situation of that organization. For instance, an organization may decide to raise the pay for definite employees pertaining to sealed positions in order interest and because keep very valuable employees. Lets say world-wide Motors (GM) has just opened up a new plant in a city where crossing is well known. They are bunco on senior creative program designer positions whos salary ranges from 99,000-125,000 a year. What GM would do is access the salary surveys that are on the market to see how much Ford is actually paying them. From there GM would make the decision to either set the wage for that positon the same, lower, or higher than what Ford is offering. If that position is needed and they want the best employee then the wages would be set higher, maybe showtime off at 105,000 a year with the opportunity to advance to making 130,000 max.This would not only gain the attention of the best program designer but also may retrieve the best from Ford. conversely GM should also deliberate on internal equity, which is whether their compensation plan imitates how much they esteem certain positions in relation to other positions throughout the organization. In order to guarantee both internal and immaterial equity, GM would have to institute an operative compensationmanagement program that conducts job analysis (to reproduciblely evaluate and describe each job deep down the organization), job evaluations (regulating what jobs have a better value to GM), and job pricing (form rate ranges, the minimum, midpoint, and maximum dollar values for each job). Bottom line is that more(prenominal) or less organizations compensation plans are meant to meet compliance requirements. While GM would be to at tract skilled employees, stir up them, and halt them so that the goals of the organization could be achieved.Advantages and Disadvantages of Internal and External Equity Internal equity deals with the perceived worth of a job relative to other jobs in the organization ( muster up Hr, 2014). Generally, they consider skill, effort, responsibility and working conditions in this comparison in order to determine the value of their jobs relative to other jobs (Cite Hr, 2014). This structure is made to show employees that they are existence treated plumb based on their place or job within the organization. External equity deals with the issues of market rates for jobs (Cite Hr, 2014). This is where an organization looks within the market to see whats the going pay rate for certain jobs, then they would determine how they are going to pay within their organization so they could seek and retain qualified employees. This system will require a base pay program the pays competitively. There are a few advantages and disadvantages of internal and external equity. The advantages of external equity is that it allows organizations to keep up with the competition within the marketplace (on salary and wages), it allows organizations to raise an employee pay (if they ask for one basically negotiating), the last benefit is that it forces organizations to endlessly be on top of the market.The advantages of internal equity are that it gives the employees the perception of fairness, it decreases the opportunity for discrimination to arise, and it provides consistent standards because when one is paying an employee fairly an organization limits their ability to claim unfair treatment therefor have a lack of motivation and bad performance. The disadvantages of external is that it could lead to overestimated wages, and employee dissatis accompanimention. This disadvantages of internal equity is that an organization could run a risk the loss of employees to higher paying competitio n, and could lose the employees motivation once they realize they are being remunerative in the internal equity system. Explanation on how each Plan Supports the Organizations Compensation Objective GMs muchimproved financial structure and our $23.2 billion in EBIT-adjusted since the root word of 2010 are allowing us to reinvest in the business at a consistently high level, despite the fact that most European economies are in distress and U.S. sales remained below pre-recession levels in 2012.US automaker General Motors gave one of its highest profit-sharing payouts ever (Gm, 2014). Forty-five thousand employees received $189 million in a profit-sharing bonus, which equaled about $4,200 per person (Gm, 2014)..The external plan works great for this because it allows for employees to make even more cash when the production of the company rises. The internal plan also works great because it shows that everyone is being paid fairly but at the same time have that option of buying into stock to make more money. In conclusion having a compensation plan can be beneficial for both an employee and organization. in one case an organization choose which direction they are wanting to take whether its an internal or external approach is on them. An internal approach is more of a peaceful one for the employees, it shows that they are being paid fairly. While the external approach reaches of for the best employees by having the opportunity to pay them more. Either representation an organization will have to pick the type of plan that fits them within the market.ReferencesCite HR. (2014). Retrieved from http//www.citehr.com/601-compensation-plans-overview-base-pay.htmlGM. (2014). Retrieved from http//www.gm.com/content/ dam/gmcom/COMPANY/Investors/Stockholder_Information/PDFs/2012_GM_Annual_Report.pdf

Personal Narrative and First-Hand Observation Essay

Personal Narrative and First-Hand Observation in a Narrative bearing of Frederick Douglass, the B onlyot or the Bullet, and Dance with the Devil By davidleny Personal story and first-hand observation ar key components if an author wishes to be good in his writing. Through the use of personal narrative and first- hand observation, the author is fit to assemble sympathy from or relate to the audience. Although it can be argued the use of these two components does not result in effective writing, it is proven to be true in Frederick Douglass A Narrative Life of Frederick Douglass, Malcolm Xs The Ballot or the Bullet, and Immortal TechniquesDance with the Devil. In A Narrative Life Of Frederick Douglass by Frederick Douglass, Frederick uses his personal life experience to demonstrate the inhumane brutality and mistreatment against the African American slaves. Douglass is effective in his writing and attracts the attention of the audience. For example, earlier in the narrative Frede rick mentions how loving and caring his granny was and how she took wangle of and nurtured all slave child. Later on in the narrative he mentions that when his old masters die, his grandmother was isolated and taken away from her children to live alone in the woods in a louse up chimney hut.Text 1) The use of Douglass personal experience with his grandmother captivates his audience because the African American enslaved community, whom this narrative at the time was directed towards, also had a grandmother who nurtured them. Likewise in The Ballot or The Bullet by Malcolm X, Malcolm discusses that even though people have differences, we all face the same problem. Malcolm expresses that whether you are Muslim, Baptist, or Methodist, we all are going to suffer the decisions of the man that is in charge of us. (Text 2) The audience is able to connect to his experience because e involved people of all religions.Malcolms experience allows the audience to rick aware of what is to come and that they will all suffer the consequences. Malcolm is effective in his writing because he includes the rights of every human. The audience concerning their well being of is captivated and becomes aware of the situation. Furthermore in Dance with the Devil by Immortal Techniques, the artist reveals the truth that not everyone is good, that everyone has evil in them. The artists engagement of all races and of the welfare of the people gains the attention f the audience and is effective.For example, the artist says that the person right next to you could be the devil and that the devil consumes the hearts of the selfish and the wicked. (Text 3, Lines 1,2, and 5. ) His use of the devil as evil supports his belief that not everything is good. First-hand observation and personal narrative is required to have effective writing in order to clutch bag the attention of the audience. This is evident in Frederick Douglass A Narrative Life of Frederick Douglass, Malcolm Xs The Ballot or t he Bullet, and Immortal Techniques Dance with the Devil.

Abraham Lincoln: Issued the Emancipation Proclamation Essay

Many may say eh made things worse, but i beg to argue. Abraham Lincoln is the reason for the civil war people say, but look where it got us The sexual union won, and the slaves are free. During the Civil war (1861-1865) many actions occurred. When Lincoln was elect President in 1861 South Carolina seceded followed by 6 other sates, Mississippi, Florida, Alabama, Georgia, Louisiana, and Texas. Four other states threatened to secede as well. Then a calendar month after the 7 seceded they formed a G all overnment. Later on March 4th when Lincoln was elected he said that he didnt want to take away slaveholding from the states that already had slavery existing and common in their state. He also said that he would non deal or except secession either. Fort Sumter started the Civil war.See more Is the Importance of being earnest a satirical play essayLincoln was sending supplies to Fort Sumter and told them before hand so they would be aware. When they got there South Carolina feared a tr ick, so they said they would take the supplies then surrender, but his offer was not taken, and thats when the first shot was fired. April 12, 1861 the Civil War had begun. On January 27th, 1862 Lincoln allowed the Union to launch unified fast-growing(a) action against the Confederacy. January 1863 Lincoln issued the Emancipation Proclamation that freed the slaves in the states that were still in rebellion on January inaugural 1863.The Gettysburg Battlefield was dedicated as a national cemetery, this was a huge war. Over 54 kilobyte soldiers were killed. The south wasnt strong enough, and the North succeeded. On April 7th 1865 General Grant called upon General leeward to surrender. Lee sent home his troops and the Civil War ended. Many battles were fought and the Union won over the collaborationist. On April 14th President Abraham Lincoln was assassinated by John Wilkes Booth. John was obsessed with avenging the Confederate defeat.

How does Miller portray Proctor in this extract? Essay

The opening stage directions from this arouse right off show the mood of the play, and the extreme tension that the characters are under, It is as though they are stood in a spinning public. It is beyond sorrow, above it. This shows us that the play has reached the moment of crisis, and that the situation is right away totally come forth of control. The metaphorical language miller uses hither emphasises the tension, and the huge sense of the moment.The first speech in the extract is a conversation between invigilate and his wife. The speech has a superficial tension to it, as they deal Elizabeths pregnancy, although from this tension we can see that there is an underlying intimacy. milling machine achieves this effect by exploitation short sentences and responses such as The child? and It grows. This emphasises the tension between the two although the topic is one of congruity showing their intimacy. While Elizabeth is talking to her husband she is desperately trying to hold back the emotion that she is really feeling. This can be seen as when asked whether she has seen her children she replies, I have not.She catches a weakening in herself and downs it. She is being non-committal towards watch over in order to retain her nobility and not break down. Here moth miller is emphasising Elizabeths goodness and dignity, and highlighting the gulf that reminder sees between their moral standing. He does this as Proctor in this twat of talk is seeking Elizabeths approval so that he feels she has exoneraten him for his adultery, and therefore be free to forgive himself. In response to this statement by Elizabeth Procter says, You are a- marvel, Elizabeth.His short dialogue and pause in middle sentence shows the nervousness he is feeling at trying to come to terms with the spinning world in which he finds himself, and also emphasises the respect that he has for his wife. As Proctor admits that he has been tortured Miller writes Pause. She will not le t herself be drowned in the sea which threatens her. The metaphorical imagery he uses here conveys the great emotion that they are both feeling for one another, yet are not suitable to express due to their history. The lack of adjectives and sparseness of language shows the discomfort they are feeling in the situation.The dialogue finally changes from being sparse and brief when Rebeccas fate is mentioned. As Proctor asks about her, Elizabeth replies non Rebecca. She is one foot in heaven now naught may hurt her more. The detail Miller goes into, the elaboration on Rebeccas name, and the imagery of one foot in Heaven shows the importance to the earreach of Proctor and Elizabeths respect for Rebecca. The dialogue then quickly retracts to the sparseness of the earlier piece as Elizabeth simply says, Giles is dead. The numbness of her emotion in this very factual sentence shows us that Death has plough normality to her, and that she has to remain emotionally detached to avoid break ing down. Miller uses this to build the tension and emotion of his play to a climax, as Proctor decides what to do.The background for Proctors announcement to his wife that he is considering confessing is the sentence by Elizabeth Aye he were a fear about man, Giles Corey. This image of physical strength contrasts with Proctors apparent weakness as he admits that I have been thinking I would confess to them, Elizabeth. Miller uses this to steer the earshot into believing that this is a dishonourable path to take, and emphasises the enormity of the decision that he has to face. In reply to this, Elizabeth says, I cannot judge you, John. Elizabeth now has an air of tenderness towards Proctor, which contrasts with her earlier coldness. The stage directions Miller uses for Proctors next speech are simply- a pure question. The lack of anger, guilt or covert judgement here shows that the couple now have a sense of unity, and that past problems are now forgotten. In this moment of great emotion and mental turmoil, Proctor and Elizabeth are brought together.Miller again steers the audience to see that Proctor will not confess when he gives the directions pauses, then with a flailing of hope. We are now led to believe that Proctor will be unable to bring himself to confess as he can see that it is morally incorrect behaviour. In the next speech by Proctor where he says, I cannot mount the gibbet like a saint. It is fraud. I am not that man. She is silent. My verity is broke Elizabeth I am no good man.Here Miller portrays Proctor as not being afraid of death, but that he does not feel that he is worthy to die alongside the likes of Rebecca as he is a sinful man. He is also slightly seeking justification to live. end-to-end this extract it is clear that Miller is judging himself and here he is still under the impression that he is not worthy of greatness, although he is not sure as he is mentally battling with himself to come to some sort of conclusion.